SOCIAL MEDIA FOR HR – BLOG SERIES
#4: SOCIAL EMPLOYEES
Social Media Polices can be quite daunting for some – but they needn’t be. Depending on your organisation and the nature of it you may be open to a very generic social media policy, whereas others may need to be more stringent. Either way you go – it’s best to have a policy to safe guard both the organisation and the employee.
And that’s what brings me to the Good versus the Down Right Dumb! In my experience 90% of all employee social posting will be positive, with employees wanting to showcase outstanding work they’ve done, the awesome people they work with or cool things their organisation is doing. However there’s the exception to every rule right?! Every now and then you’ll strike one that posts photos of them snowboarding while on sick leave for a “back operation”, or claiming to be distraught over a death in the family to the point of needing extended bereavement leave and instead going on holiday to Thailand and posting photo’s on the beach and doing shots in bars….both true stories, and not surprisingly those people no longer work in those organisations. There were a series of other incidences in both cases, however having a social policy allowed for clear action to be taken.
I think when it comes to social employees, it’s like anything with employees – treat them like adults. Trust them to do the right thing, and on the odd occasion where they don’t ensure you have clear policy to deal with it.
I hope you’ve enjoyed the series, and more importantly I hope if you weren’t already using Social for HR that you’re now encouraged to! And if you are using it, I hope you’re encouraged to go further. My advice from here is to quite simply, get social! Start small and comfortable and as you master one platform expand and grow your use from there. Get in touch via social – I’m not hard to find!